Digital Activation Manager B2B to Paulig PRO & Santa Maria brands
Do you have experience in driving B2B customer engagement through world-class digital activations? If you excel in campaigns and thrive on creating impactful digital strategies, we want to meet you.

Are you the one for this job?
Paulig are now seeking a Digital Activation Manager, Out of Home North-Western Europe, for its Paulig PRO and Santa Maria brands, to help them drive B2B customer engagement through world-class digital activations. If you excel in multi-channel campaigns, possess a deep understanding of digital ecosystems, and thrive on creating impactful digital strategies, we want to hear from you.
About the position
You will spearhead our digital initiatives – own the planning and execution of digital activations in Sweden, Norway, Denmark, including distributors' digital platforms and eCommerce channels. You will be based either in Sweden, Norway or Denmark, report to the Head of Regional Marketing, OOH North-Western Europe.
What you will do
- Define the local digital marketing activations as part of the local annual marketing plan and ensure that the digital activations support the local plans and the success of Paulig PRO in an effective way on Sweden, Norway, Denmark markets
- Plan and execute effective B2B digital campaigns, from content to performance evaluation, for existing and potential customers
- Manage digital channels (websites and marketing automation) in close cooperation with marketing, sales teams, central digital team and agencies
- Be the key owner digital content and secure SEO in our own channels, and in prioritized customers' eCommerce platforms (digital shelf)
- Constantly optimize and measure the activations and look for opportunities for improvement
Your profile
What we expect from you:
- Business-minded marketing expert with background in digital marketing and e-Commerce
- At least 3 years’ experience in a digital marketing role
- Understanding of the digital marketing channels and platforms
- International mindset, inspiring, innovative, analytical, and result oriented. Making things happen.
- Bachelors in business administration or equivalent
- Fluency in English and one of the local languages on a professional level, both verbal and written, Swedish language is an advantage
At Paulig, we value every person as an individual and a professional and expect the same from you. Like us, you strive for excellence in everything you do. You enjoy working with people with different backgrounds and are relationship oriented. The ability to cooperate and communicate with others is a key for success in this role.
About Paulig
At Paulig, we believe every meal counts. As an international player in the food and beverage industry and as a house of iconic brands like Santa Maria, we can make an impact that counts – and careers that matter.
What we offer:
- You will get to work with iconic brands like Santa Maria and high-quality products full of flavour.
- You will be a part of a passionate, international team working as visionaries of the food industry.
- We provide health insurance and different benefits to our employees and reward employees with long tenure.
Want to learn more about working for Paulig and what we offer? Read more on www.pauliggroup.com
More information and how to apply
This is a permanent employment. We look forward receiving your applications as soon as possible but latest May 11th. We do ongoing selection of candidates, so don’t hesitate to submit your application if you’re interested. The process will include both screening questions as well as a personality and problem-solving test. If you have any questions about the role or the recruitment process, please reach out to Sofia Lidenhed, sofia.lidenhed@inhouse.se
- Department
- Inhouse Väst
- Role
- Marknad & Kommunikation
- Locations
- Göteborg
- Remote status
- Hybrid
- Employment type
- Full-time
- Yrkeskategori
- Marknad & kommunikation

Digital Activation Manager B2B to Paulig PRO & Santa Maria brands
Do you have experience in driving B2B customer engagement through world-class digital activations? If you excel in campaigns and thrive on creating impactful digital strategies, we want to meet you.
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